About us
studio8020
We combine expertise in digital transformation and communication with deep, hands-on experience in AI. Instead of standard solutions, we build tailored teams and clear structures, for projects that actually work.
About us
With more than 25 years of combined experience in digital transformation and communication, our work is grounded in practice. Our focus on Generative Engine Optimisation, Conversational AI and Agentic Experience isn’t a trend-driven choice. It’s the result of years of work in these and closely related fields.
Two founders who have worked together for years, and complement each other perfectly
We’ve known each other for over 15 years and have delivered many digital projects together for internationally recognized brands. Our collaboration is not only well established, but proven in practice.
Romina Pankoke
Leads our AI-First services, including GEO, Conversational AI and AXD
Tina Schäfer
Leads our transformation consulting and digital agency services
Different perspectives, shared goals
As founders of studio8020, we bring together very different backgrounds, skill sets and experiences, and thus quite different perspectives. That diversity is what our clients truly value.
Strategic brand excellence
Tina knows the agency business inside out and has supported countless companies in communication and transformation projects. Today, she develops strategies and concepts that help organizations stay relevant in the age of AI, strengthening their impact while driving long-term value for both brand and product.
Technologische Expertise
Romina has been working for years on Conversational AI, AI visibility and the design of AI-powered systems. As an experienced project lead and UX designer, she builds systems where brand, user experience and technology work together seamlessly, creating visibility that performs and builds trust.
Zusammen: Ergebnisse mit Substanz
What connects us is not just years of consulting and hands-on experience, but a shared ambition: in the age of AI, visibility and effectiveness shouldn’t be left to chance, but designed deliberately and systematically.
Our team
Having worked together for many years, we’ve learned one thing: different perspectives are essential for building truly innovative solutions.
That belief still shapes how we work today, with a boutique approach, a core team across disciplines, and a strong international network of specialists we bring in as needed. Together, we think holistically, work pragmatically, and create solutions that deliver real impact for our clients. No buzzwords. No half measures. Just expertise that works.
Turning technology into working systems
AI creates many opportunities, the challenge is choosing the right ones. Successful projects are built on content that is well structured and systems that are designed to work together. We combine strategy, design and implementation into end-to-end systems that actually work.
Strategy & direction
New technologies promise a lot, but not everything is relevant for every organization. We help you assess opportunities realistically, identify meaningful use cases for AI, and define clear strategic priorities.
Knowledge architecture
AI systems are only as good as the information they rely on. We structure content and knowledge so it is clear for people and usable for AI systems, creating the foundation for scalable and consistent solutions.
Concept & conversation design
Before systems are built, they need a clear structure. We develop UX concepts, information architectures and dialogue frameworks that create logical interactions and connect people, content and AI in meaningful ways.
Content & communication
Content is a core part of any system that works. We create content that informs, guides and drives action, from microcopy to complex formats, always consistent, structured and designed to perform.
Design & experience
Design makes complex technology usable. We create digital experiences that provide clarity, build trust and make interactions between people and systems intuitive.
Implementation & project management
Complex projects require more than good technology. We build systems and AI solutions while ensuring clear processes, aligned teams and structured execution, from initial idea through to live operation.
How to get in contact
Want to make your brand visible in the age of AI?
Let’s build systems that speak your brand, scale your communication, and turn interactions into measurable impact.
Locations: Cologne and Berlin.
